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PABMS: Corporate Video and Social Media

A corporate video filmed at PABMS's Tuas facility, plus the content and Meta ads that launched their social media from scratch.

Client
Progress ABMS (PABMS)
Year
2025
Services
Corporate video, social media management, Meta ads, graphic design

Progress ABMS (PABMS) supplies rebar and building materials to construction projects across Singapore. They came to us with no social media presence and a story worth telling: the people and the scale behind a business most people never see.

We filmed a corporate video on site at their Tuas facility, taking viewers through the yard, the operations and the team who run it. Alongside it we produced short vertical videos introducing the people of PABMS, cut for Instagram, Facebook and TikTok.

We set up and ran their social accounts and launched their first Meta awareness campaigns. In the first campaign month, two ads reached over 12,000 people and drove more than 450 Instagram profile visits on an ad spend of S$80.

We also designed sponsor artwork for PABMS's partnership with the NTU Bridge Design Competition.

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Prefer to talk? WhatsApp +65 88569260 or email linn@amshotsgroup.com